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Product launching
A global brand or a product nonexistent in the India is to be launched into Indian market by the participants. The participants are required to launch a nonexistent brand into the Indian market, Eg: Ferrari. The team is required to submit their idea along with presentation detailing their idea and entry strategies.
a) No. of participants per team is minimum of 3 and maximum of 4.
b) slide limit: 15(no of slides)
c) Marketing strategy
Guide lines for project presentation
1. Participants have to submit only a soft copy of their product launching (Idea + Power Point presentation).
2. Projects will be selected after a critical review. Panel’s decision is final.
3.Maximum of three students per project is allowed.
4. Submission of projects by 10th August 2012.
5. Registration fee = Rs. 300+25 /- per team.
6. Soft copy project should be mail on [email protected]
A global brand or a product nonexistent in the India is to be launched into Indian market by the participants. The participants are required to launch a nonexistent brand into the Indian market, Eg: Ferrari. The team is required to submit their idea along with presentation detailing their idea and entry strategies.
a) No. of participants per team is minimum of 3 and maximum of 4.
b) slide limit: 15(no of slides)
c) Marketing strategy
- Pricing strategy
- Promotional activities
- Presentation
- Exit strategy
- Feasibility in India
Guide lines for project presentation
1. Participants have to submit only a soft copy of their product launching (Idea + Power Point presentation).
2. Projects will be selected after a critical review. Panel’s decision is final.
3.Maximum of three students per project is allowed.
4. Submission of projects by 10th August 2012.
5. Registration fee = Rs. 300+25 /- per team.
6. Soft copy project should be mail on [email protected]